tell us more

10 min
503

Tell Us More: How Photography Powered the Washington Commanders’ Successful Rebrand

Since the NFL was founded in 1920, only 10 teams have ever officially changed their names. Now, The Washington Commanders have become the league’s 11th team to rebrand. Curious how they did it? Keep reading to hear about the process from the team photographer’s perspective.

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6 min
497

How To Tell A Story Around Your Website's Redesign

An interview with the International League of Conservation Photographers marketing team highlighting strategic and practical website launch marketing tips.

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7 min
753

Content Strategy

Tell Us More: How Jackson State University Honors HBCU Pride Every Day

Learn how the Jackson State University digital team celebrates the historic accomplishments of their HBCU alumni, current students and faculty every day in this intimate Q&A with Kentrice Rush, JSU’s Digital Media Manager.

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5 min
1.8K

Tell Us More: Here's How the LPGA Uses PeopleID

Learn how the LPGA’s Integrated Content team develops and shares authentic athlete stories and how PhotoShelter’s artificial intelligence solutions seamlessly access and distribute their match day content to the masses in real-time. Read on to learn how to improve your social media engagement rate and score with fans instantly.

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1 min
8

Register for Our June Inside Look Webinar: How Hometown Pride Weaves Through The Colorado Rockies’ Visual Storytelling

For most organizations, updating their brand imagery may be a simple social media teaser or press release. But when the Colorado Rockies released their first new uniform design in over…

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12 min
661

How A Small Team of UPAA Board Members Created A First-Of-Its-Kind Guide For Documenting Diverse Campus Photography

Learn how a group of dedicated change-makers processed personal and professional experiences, built a body of research, and developed the first-ever photographer’s guide for ethical visual storytelling in higher education. Dive in to the process of developing Best Practices for Inclusive and Diverse Photography in Higher Education with Cydney, Susan, Trevor, and Amanda.

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2 min
11

[Webinar] Register for Women In Focus: How to Navigate A Career in Visual Storytelling

This Women’s History Month, we’re shining a light on women in photography who use their knowledge, voice, and role to shift the focus behind and in front of the camera toward more inclusive and representative stories. Join us and three women who direct visual storytelling at Sports Illustrated, Boston University and The Dallas Cowboys for a candid career discussion on 3/29 at 2pm (ET.)

Tell Us More: How Photography Powered the Washington Commanders’ Successful Rebrand

How A Small Team of UPAA Board Members Created A First-Of-Its-Kind Guide For Documenting Diverse Campus Photography

[Webinar] Register for Women In Focus: How to Navigate A Career in Visual Storytelling

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