Today, PhotoShelter is announcing a brand new artificial intelligence solution that will recognize people, brand marks and other relevant metadata, and tag your images automatically.
Get ready to find the perfect photo instantly – without having to tag your content.
PhotoShelter AI tags people, brand marks and general keywords through four cutting-edge tactics:
- RosterIQ combines facial recognition and jersey data for powerful athlete recognition
- BrandIQ recognizes sponsors and brands, with the capability to deliver relevant assets to your brand’s partners and stakeholders in real time
- FusionIQ pulls together data from three different sources – Google, Microsoft and Amazon – to deliver the best and most accurate general metadata for your brand’s images
- Custom Models allow you to build hyper-relevant smart tags based on the unique attributes of your brand, team or industry
“PhotoShelter AI represents a big leap forward in our vision to transform the ways creative people work,” says PhotoShelter CEO Andrew Fingerman. “PLL is a cutting-edge new sports organization, and they’ve embraced our technology to drive visual storytelling in real time to new and exciting levels. This is just the first step in our plan to lead a next generation of fully automated content workflow and collaboration capabilities for brands and creative professionals.”
The best part? This technology has the capability to recognize any set of objects, and it can be customized and trained to meet the unique needs of any organization, in any industry.
Ready to see it in action?
Right now, the Premier Lacrosse League is the first organization to use PhotoShelter AI to power a real-time social media workflow during their Championship Series.
So far, PhotoShelter AI has tagged 20,000 images, recognized more than 40,000 players, and identified more than 18,000 brand marks.
“The AI recognition of our photos will help us save hundreds of hours tagging and organizing photos, enabling us to share content with our partners, players, and fans faster than ever before,” says Tyler Steinhardt, Director of Marketing for the Premier Lacrosse League.
Want to see the magic for yourself?
PhotoShelter AI can be built and trained to serve the needs of any creative team, in any industry. To see how this cutting-edge technology can help you save time and cut out steps, get in touch with our team today.
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