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DAM in 2021 and Beyond: Why Your Creative Team Needs Dynamic Asset Management

  • 1 minute read
  • 451 views
  • Kristin Twiford

It’s time for a new kind of DAM.

Cloud-based digital asset management – or DAM – platforms allow creative teams to store, organize, access and share creative assets. But too often, teams think of DAM as a box where you store old content.

In 2021, your creative team doesn’t need a passive dumping ground – you need a portal built for sharing your brand’s best content at exactly the right moment.

Introducing dynamic asset management.

Check out our new guide, DAM in 2021 and Beyond: Why Your Creative Team Needs Dynamic Asset Management, to see how a simple shift in how your team thinks about DAM could unlock new possibilities for telling your brand’s story and engaging your audience.

Download Now

You’ll learn why DAM should be an active part of your marketing strategy – a tool that helps your team move faster, so you can share the right content at the right time. You’ll understand the importance of metadata, and see how new DAM features like AI and workflow integrations are changing how creative teams work. Plus, you’ll get to see example workflows and understand how top brands use PhotoShelter to accelerate their creative workflows, engage followers and generate revenue.

Download the guide today!

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Kristin Twiford

Kristin is the Content Marketing Director for PhotoShelter for Brands. She covers visual storytelling trends and best practices here on Stories, and uses her background in television production, daily news and communications to shoot, produce, edit and publish video content for social media, marketing and sales.

Related Topics
  • cloud
  • cloud storage
  • content marketing
  • content marketing strategy
  • creative workflow
  • DAM
  • digital asset management
  • dynamic asset management
  • marketing strategy
  • metadata
  • organization
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