If you live in Western New York, you’ve definitely heard of the Pegula family.
If you’re a sports fan, you might be a fan of The Buffalo Bills, The Buffalo Sabres, or The Buffalo Bandits.
If you’re a business person, you’ve probably heard of Kim Pegula—the first woman to become president of an NHL, The Buffalo Sabres, and an NFL team, The Buffalo Bills. 👑 🏈 🏒
In 2014, Kim Pegula and her billionaire husband, Terry Pegula bought and became owners of The Buffalo Sabres and Bandits. Later that year, they went head to head with Donald Trump and other wealthy adversaries and ultimately won ownership of the Buffalo Bills too.
Shortly thereafter, the Pegula Sports and Entertainment brand was born—a consortium and collective of Western New York sports brands, hospitality brands, and a record label.
Shortly after the new PSE brand launched, Kim Pegula helped coin the term ‘One Buffalo’ which became a Buffalo Bills campaign uniting fans and the regional community. Fittingly, the term is now the name for the full-service app for Western New York sports fans. Fans can use the My One Buffalo app to purchase tickets, and merchandise and get updates on the team, players, games, and rankings.
While all of this is impressive, do you want to know the real brand MVP of Pegula Sports and Entertainment? Ben Green, PSE’s triple-threat—the Brand Photographer for The Buffalo Bills, Sabres, and Bandits. Learn more about Ben below. ⬇️
If you plan on watching The Buffalo Bills game against the Detroit Lions on November 24, you’re going to want to tune in on December 14 at 2PM.
Join us on Wednesday, December 14, 2022, at 11am PT/2pm ET to hear how Ben built the brand’s first historical media archive, what his game day photography workflow looks like, and how he efficiently optimized the way the entire organization stores, shares, and uses visual media—ultimately saving his team 20-25 hours per week!
What you’ll learn in this webinar:
- How to pitch a winning digital asset management business case so your budget manager finally invests!
- The step-by-step winning visual storytelling workflow Ben developed to save the Buffalo Bills and Sabres media teams 20-25 hours per week (and how PhotoShelter AI helps, too!)
- How the Buffalo Bills and Sabres game day content gets used to drive fan support, ticket sales, sponsorships, media support, and more!
Meet the Speaker
Ben Green is a third-generation photographer originally from San Jose, California. After finishing a BA in History at the University of Oregon, Ben began a slow migration from California to Kansas City, and ultimately to the frozen tundra of Buffalo, New York where he currently works as a team photographer for the Bills, Bandits, and Sabres. He has a special interest in artful storytelling in sports and DAM workflow solutions. In his spare time, Ben travels with his partner, Emily, and their 7-year-old husky mix, Keba. Ben also enjoys cooking, cycling, hiking, and kayaking.
Mark your calendar
If you watch football during the fall and winter holidays, you’ll love this backstage game day access from Ben Green—a real team player and media team MVP! Don’t wait to save your spot.